What Tips and Tricks Help Content Appear in AI Answers?
Content from my news website has recently started appearing quite often in answers generated by different AI services, but I don’t really understand what exactly is making it happen 🙂 Is there anyone here whose number one source of website traffic is…
I Decided to Write an Introduction Post — I’ve Been Running This Channel for Almost 8 Years
A lot has changed during that time: the areas and projects I used to work on, as well as what I do now. The channel’s audience has changed too — some people unsubscribed, while new people joined. As far as I remember, I’ve never published an introduction…
What Was Your Last Job Before You Started Working in SEO?
What was your last job before you started working in SEO or a related area of marketing? How did you get into it? 👇 I’ll go first: I worked at a factory in Poland, wrote articles for clients as a freelance copywriter, and ran my own sports blog and…
Shoving Happiness Down Someone’s Throat
From my own experience, I’ve learned time and again that one of the worst things you can do for someone is try to help them when they haven’t asked for it. Giving them unsolicited advice they don’t fucking need, introducing them to the right people,…
About Hate and Haters
I suddenly felt inspired to share some thoughts. Some people might assume that all this really gets to me if I’m taking the time to write such a long post about it. But honestly, I’m fine with it. Hate is actually normal. Seriously. You can’t please…
Testing Copywriters Has Been Underwhelming
Expensive. I don’t think it even compares with AI, where the content itself—the cost per thousand characters—is essentially free. Poor quality. I haven’t found a single copywriter who writes as clearly as the latest version of ChatGPT. No joke. Slow.…
Many People Complain That Google’s AI Is Taking Their Traffic. What Can You Do?
Yes, I agree—it’s an extremely frustrating situation. Google is constantly evolving and introducing changes, many of which are designed to take traffic away from webmasters, keep it for itself, monopolize search, and push everyone toward Google Ads. I…
I’ve Developed My Own Formula for Project Growth — Here Are My Thoughts
I’ve come to the conclusion that growth requires two things: 1) Shut down the old direction. The unprofitable one that doesn’t make money and consumes too much of your time, resources, and energy. Yes, you’ve grown attached to it, and letting go is…
A Few Words on the Morality of Gambling
I recently raised the topic of fortune tellers, people who claim to predict the future, sell candles for good luck, and all that other esoteric stuff. Doesn’t it seem like this is the real scam and a blatant deception of people? 🙂 Yet the niche continues…
Brands With CIS Owners Face Much Higher Competition
I’ve noticed something: if a brand originally entered the CIS market and then expanded into Europe or Asia, the competition for its keywords is several times higher than for local brands—for example, those operating only in Australia. That’s because SEOs…