A great example of native advertising for the Wix website builder on the homepage of the Kwork freelance marketplace. It appears directly in the search box, which receives millions of views every month. In my opinion, this is exactly what advertising should look like in 2021: organically integrated into the content and presented as an essential part of it.
If this isn’t paid advertising, Wix is saving thousands of dollars while increasing its brand awareness. But I don’t really believe this placement is a coincidence.
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