
Comprehensive Link-Building Case Study in the Italian Casino Niche
👉 Niche: branded online casino
👉 Project duration: 13 months
👉 Backlinks built: over 1,350
👉 GEO: Italy
The following types of backlinks were built for the project:
👉 Web 2.0 article backlinks
👉 High-authority submissions with DR 60–70
👉 Contextual backlinks from blogs
👉 Guest posts
We also used:
👉 Outreach
👉 Homepage and sitewide backlinks — in small quantities
As usual, the content was created with ChatGPT based on the top-ranking pages. Each article contained 5,000–7,000 characters, along with images and videos.
The dofollow/nofollow ratio was 60/40%. The donor websites targeted a wide range of GEOs, although most were English-language platforms. Some of the content was written in English and some in Italian.
The backlinks were also strengthened with Tier 2 links built through Xrumer, with an additional 5,000–10,000 links from comments and forums.
As usual, the backlinks were submitted to indexing services to speed up their discovery.

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CIS and international markets (gambling, casinos, dating, crypto, and white-hat projects)
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