
Gambling: Ranking in the Top 10 for a Major Brand in Brazil

The entire pool of primary keywords has entered the top 10. However, the website receives only 10–20 clicks per day, with occasional registrations and even fewer deposits. That’s very little traffic.
Here’s my question: is Ahrefs showing inaccurate data again, or is this amount of traffic actually normal? I’ve seen a keyword with a search volume of 11,000 generate significantly more traffic from the fifth position than an entire pool of keywords with roughly the same rankings and a higher combined search volume—just like in the screenshot.
So here’s the conclusion I’ve reached: one brand can generate 200 clicks per day from the fifth position, while another brand with the same or even higher search volume can bring in 5–10 times less traffic (
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